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Last courses left for this year
21st November, Clifton, Bristol
9.30 am Linked In, 12 noon Twitter, 3pm Facebook.
8th December, Covent Garden, London
9.30 am Linked In, 12 noon Twitter, 3pm Facebook
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We are running a number of courses in Bristol for all our South West clients and candidates. To reserve your place, send an email to
hello@talkingheadsuk.co.uk and use our online payment page on the website
www.talkingheadsuk.co.uk
Introduction to Internet and Social Media Workshop
21st June 2011
9am to 5pm
Engineers House, Clifton, Bristol.
Course Reference 1114
£195.00 plus VAT per delegate which includes courseware and manual, use of a PC or laptop, Certificate of Achievement, refreshments and lunch.
Workshop Outline
This one day workshop is designed to give you an introduction in to internet and social media so that you will learn how to use Google, Twitter, Facebook and LinkedIN for business. It is ideal for those who are wanting to use social media to start effectively promoting their business online but are not sure how or are struggling to. The workshop is hands-on, where possible you will use your own social media accounts, so that once back at the office you will be able to continue applying what you have learnt.
This course is for all businesses who:
- Are aware of internet and social marketing but don’t know how it can benefit their business.
- Are keen to use internet and social marketing but don’t know where to begin.
- Already have accounts for some of these tools but aren’t sure what to do next to make them more effective in their marketing strategy.
Developing an Internet Marketing Strategy Seminar
14th July 2011
9.30am to 1pm
JBP, Whiteladies Road, Clifton, Bristol
Course Reference 1115
£105.00 plus VAT per delegate, which includes an electronic copy of the presentation, handout notes, and refreshments.
Seminar Outline
This half day seminar will cover how you can potentially develop an internet marketing strategy to promote your business online through internet media, social media and sales system tools. Internet media tools primarily involve the Google Tools to effectively advertise your business within their search engine. (Google currently owns 90% of the UK search engine market). Social media tools are using online networking platforms like LinkedIN, Twitter and Facebook to engage and interact with your customer base.
A sales system is using a contact database system with e-marketing capability (often known as customer relationship management tools) to effectively target your customer base with newsletters and eshots. By the end of the morning you will have an understanding of how you can integrate the main tools available effectively to develop an internet marketing strategy.
This seminar is for all businesses who:
- Are aware of internet and social marketing but are not sure how it can strategically benefit their business.
- Are using social media tools but are feeling lost in how to use them for business purposes.
Advanced Social Media Workshop
5th July 2011
9am to 5pm
Engineers House, Clifton, Bristol
Course Reference 1116
£195.00 per delegate which includes courseware and manual, use of a PC or laptop, Certificate of Achievement, refreshments and lunch.
Workshop Outline
This one day workshop is designed to give you the skills to take your social media activities to the next level and further develop your social networking strategy. It is ideal for those looking for an advanced social media course, where you will learn hands-on how to use advanced features in Facebook, Twitter and LinkedIN to further promote and engage effectively within their industry. In addition, it will introduce new tools like YouTube, Blogs, RSS Feeds/Google Alerts, Google Buzz, Foursquare, Digg and Stumbleupon. And how you can interact these tools with Facebook, Twitter and LinkedIN so that you are cross promoting your business on many platforms and improving website search engine optimisation (SEO).
By using these social media tools it will allow even more customers to find you on the online platforms they like to use. You will also cover how to further develop your social networking strategy so that social media can become at the heart of your business for internal communications, social marketing and real time customer service engagement. The workshop is hands-on focus, where you will use your own social media accounts, so that once you are back in your office you will be able to continue applying what you have learnt in this course.
Social Media for Business Masterclasses
28th June 2011
Each Masterclass is two hours in duration.
JBP, Whiteladies Road, Clifton, Bristol.
Each Masterclass is £54.50 plus VAT, to include an electronic copy of the course presentation, hand out notes and refreshments.
9.30am
Course Reference 1117
How to use Facebook as a marketing tool for business
This will give an overview on:
- How to build a Fan Page for the business on Facebook
- How to customise the Fan Page with your brand and to your market
- What content to add to the Page to engage your customer base
- How to gain fans and engage within your customer base
- How to customise the website link to the Fan Page
- How to spice up your Fan Page with applications like Twitter, YouTube & Blogs
- Other top tips on how to use Facebook effectively
- Tracking the stats as to whether Facebook is working for your business
12.00 noon
Course Reference 1118
How to use Twitter as a marketing tool for business
This will give an overview on:
- How to use Twitter for business & type of messages to tweet
- How to use Twitter with a social media dashboard application along with other social media platforms so that you can post one message to several platforms in one go, a great time saver
- What are the different types of tweets: broadcast, retweet, reply & direct message
- How to schedule messages
- How to track keywords in tweets to find new business opportunities
- How to build gaining new followers to your customer base
- How to effectively manage the Twitter profiles you follow with lists
- How to reach out to a wider audience on Twitter using #tags
- Other top tips on how to use Twitter effectively
- Tracking the stats as to whether Twitter is working for your business
2.45pm
Course Reference 1119
How to use LinkedIN as a marketing tool for business
This will give an overview on:
- How to complete your LinkedIN profile to 100%
- How to build your company profile and promote products or services that you offer
- How to build your network connections (and how this can complement offline networking)
- How to request recommendations and use these as part of your marketing promotion material
- How to gain introductions through your shared network connections to reduce cold calling businesses
- How to promote industry knowledge through discussion groups and answers
- How to promote events through LinkedIN (and potentially gain Google page one presence for it)
- How to use applications like Wordpress, Blogger, Slideshare & Tweets plug-ins to extend your profile
- Other top tips on how to use LinkedIN effectively
- Tracking the stats as to whether LinkedIN is working for your business
About Trainer Chris Wood
These masterclasses are run by Chris Wood from Q Social Media in partnership with Talking Heads. Q Social Media helps businesses get to grips with social media tools so that they can use them effectively as marketing tools to promote and engage their business online to their customer base. Chris regularly runs workshops and seminars on social media across Bristol, Birmingham, Exeter and London.
